Say what you want, not who to be
The common read: A detailed expert persona focuses the model on the right knowledge, so opening with twenty years of experience is worth the tokens it costs.
The elaborate persona is rarely the part that improves the reply. Anthropic's current reference gives role prompting two sentences: a role in the system prompt focuses Claude's behaviour and tone, and even a single sentence makes a difference. Its only example is the whole system prompt: "You are a helpful coding assistant specializing in Python." The blog that covers the technique warns that an over-specific role can limit the model's helpfulness rather than focus it.
What replaced it is stating the outcome. The docs' golden rule is to show your prompt to a colleague with minimal context and ask them to follow it, on the argument that if they would be confused the model will be too. Their worked example sets "Create an analytics dashboard" against "Create an analytics dashboard. Include as many relevant features and interactions as possible. Go beyond the basics to create a fully-featured implementation."
A common failure is a review thread where two engineers argue about which persona works better, on a prompt whose actual defect is that neither version says what the output should contain. Delete the persona and write the acceptance criteria. The specific request is the part that generalises, and the guidance states it directly: if you want above-and-beyond behaviour, request it explicitly rather than relying on the model to infer it from a vague prompt.

